Crash Replacement


Everyone here at Rolf Prima rides so we understand that if you are riding a lot, crashes can happen. If your wheels are damaged in a crash, we offer a lifetime crash repair or replacement discount to get you back on the bike. This is extended only to the original owner and is not transferable. Proof of purchase and wheel serial number(s) are required for this program so be sure to keep your receipt.¬† Rolf Prima reserves the right to refuse this offer for intentional damage. We‚Äôve been riding and working on wheels for a long time ‚Äď we know that one already.


Crash Replacement Program:

  • Crashed wheels are eligible for a rebuild at a discount.
  • If we do not have the exact model you purchased we will work with you for the next closest option.
  • Freight to and from Rolf Prima is not covered by the crash replacement program



  • Damaged wheel must be returned at owner‚Äôs expense. We may ask for photos to speed up the process, but we have to receive your wheel before we can assess repairs or replacement.
  • Provide an original sales receipt or proof of purchase
  • Wheels must have been registered with Rolf Prima, within 30-days of purchase to be eligible. (Make sure and register your wheels HERE.)


Process for submitting wheels under the discount Crash Replacement Program

Please send details to: Please include the following information:

  • Wheel model & year
  • Front or Rear
  • Details of damage